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Tashkent State University of Economics
Turizm va xizmat ko‘rsatish fakulteti · Founded 1971

Marketing kafedrasi

Kafedramiz zamonaviy marketing bilimlari, raqamli kompetensiyalar va tadbirkorlik tafakkuriga ega mutaxassislarni tayyorlaydi.

ProgrammesPeoplePublications

20

Xodimlar

13

Fan doktori / PhD

17

Fanlar

12

Nashrlar (5 yil)

Ergashxo‘jayeva Shahnoza Jasurovna
Kafedra mudiri

Ergashxo‘jayeva Shahnoza Jasurovna

Iqtisodiyot fanlari doktori, professor (original language)

  • +998 71 239 28 78
  • sh.ergashxodjaeva@tsue.uz
  • Office hours: Dush–Shan 14:00–17:00

Message from the Head

Aziz talabalar va hamkasblar! Kafedramiz yarim asrdan ortiq vaqt davomida bozor, iste’molchi va brend haqidagi bilimlarni shakllantirib kelmoqda. Bizning maqsadimiz — raqamli davr talablariga javob beradigan, tadqiqot ko‘nikmalariga ega marketolog va savdo mutaxassislarini tayyorlash.

 (original language)

Kafedra mudiri

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Education

Programmes

Educational programmes developed to modern standards and labour market requirements.

Bachelor60412500

Marketing (tarmoqlar va sohalar bo‘yicha) (original language)

Bozorni tahlil qilish, mahsulot va narx siyosatini shakllantirish, brend va kommunikatsiyalarni boshqarish ko‘nikmalariga ega mutaxassislar tayyorlaydi. (original language)

Language
uz / ru / en
Duration
4 yil
Admission quota
150
Tuition
17 400 000 so‘m

Careers

Marketologbrend-menejermahsulot menejeri+1
Course catalogue
Bachelor60412500-R

Marketing (reklama ishi) (original language)

Reklama kampaniyalarini rejalashtirish, kreativ va media-strategiya, raqamli reklama platformalari bilan ishlash. (original language)

Language
uz / ru
Duration
4 yil
Admission quota
50
Tuition
17 400 000 so‘m

Careers

Reklama menejerimedia-planerkreativ direktor+1
Course catalogue
Bachelor60412600

Savdo faoliyati (turlari bo‘yicha) (original language)

Chakana va ulgurji savdo, savdo tarmoqlarini boshqarish, merchandayzing va logistika. (original language)

Language
uz / ru
Duration
4 yil
Admission quota
75
Tuition
16 800 000 so‘m

Careers

Savdo bo‘limi boshlig‘ikategoriya menejerixarid menejeri
Course catalogue
All programmes

Research

Research areas

More

Raqamli marketing va sun’iy intellekt (original language)

Raqamli kanallar samaradorligi, marketing avtomatizatsiyasi, AI asosida iste’molchi tahlili. (original language)

Lead: Ostonaqulova G.M.q.

Milliy brendlar va eksport marketingi (original language)

O‘zbekiston brendlarini xalqaro bozorlarda pozitsiyalash, «Made in Uzbekistan» imidji. (original language)

Lead: Ergashxo‘jayeva S.J.

Iste’molchi xulq-atvori va neyromarketing (original language)

Xarid qarorlarining psixologik omillari, eksperimental tadqiqotlar. (original language)

Lead: Abduxalilova L.T.

Xizmatlar va turizm marketingi (original language)

Turizm destinatsiyalari marketingi, xizmat sifati, mijozlar tajribasi. (original language)

Lead: Ziyayeva M.M.

People

Leading faculty members

Our scholars publishing in internationally recognised journals.

All staff
Ergashxo‘jayeva Shahnoza Jasurovna

Ergashxo‘jayeva Shahnoza Jasurovna

Iqtisodiyot fanlari doktori, professor

Kafedra mudiri (original language)

3 publicationsProfile
Ziyayeva Muxtasar Mansurjonovna

Ziyayeva Muxtasar Mansurjonovna

DSc, professor

Professor (original language)

2 publicationsProfile
Ikramov Murat Akramovich

Ikramov Murat Akramovich

Iqtisodiyot fanlari doktori, professor

Professor (original language)

1 publicationsProfile
Ostonaqulova Gulsaraxon Muhammadyoqub qizi

Ostonaqulova Gulsaraxon Muhammadyoqub qizi

Iqtisodiyot fanlari doktori (DSc), dotsent

Dotsent (original language)

2 publicationsProfile

News

News, events and announcements

All news
ImportantSeptember 15, 2026 · September 30, 2026 untilKuzgi semestr sillabuslari yangilandi (original language) Barcha fanlar bo‘yicha sillabuslar qayta ko‘rib chiqildi. Yangilangan fayllarni «Ta’lim → Fanlar katalogi» bo‘limidan yuklab olish mumkin. (original language) More September 10, 2026 · October 1, 2026 untilTalabalar ilmiy to‘garagiga a’zolik uchun ro‘yxatdan o‘tish (original language) Mashg‘ulotlar har payshanba soat 16:00 da o‘tkaziladi. Ro‘yxatdan o‘tish 1-oktabrgacha davom etadi. (original language) More September 8, 2026 · October 20, 2026 untilBMI mavzularini tanlash va ilmiy rahbar biriktirish (original language) Tasdiqlangan mavzular ro‘yxati e’lon qilindi. Ariza topshirish muddati — 20-oktabr. (original language) More

For students

Partners

Cooperation with foreign universities, employers and professional organisations.

All partners
Uzum MarketArtel ElectronicsKorzinkaCoca-Cola Bottlers UzbekistanO‘zbekiston Marketing AssotsiatsiyasiUniversität WienKazakh-British Technical UniversityUniversiti Malaya
Digital university ecosystem

Quick services for students and staff

Single-point access to the main digital platforms of the university and the department.

HEMIS talaba kabinetiHEMISDars jadvalitsue.uzSillabuslarPDF · MoodleBMI mavzulari2026/27NashrlarScopus · WoS · OAKMurojaatOnlayn forma

Contacts

Department location

  • Address:
    100066, Toshkent sh., Islom Karimov ko‘chasi, 49, 7-o‘quv binosi, 312-xona
  • Phone:
    +998 71 239 28 78
  • E-mail:
    marketing@tsue.uz
  • Working hours:
    Dush–Juma 9:00–18:00

Send a message

Send a question or request

You can send your questions directly to the department leadership or faculty.